Art is integral to how we do business. It’s in our DNA.

Laysha Ward, Target’s president for community relations

According to Robin Pogrebin’s NYTimes article on Target’s philanthropy, the company continues to give 5 percent of its income (roughly $3 million a week) to causes in the arts, education, social services and volunteerism, despite the economic downturn. Pogrebin observes that many of Target’s beneficiaries are arts institutions across the nation, who often hold “Target days” offering free or discounted admission to a program, performance or museum exhibition. Laysha Ward’s comment above serves a dual purpose within the article: it reminds readers both that Target supports arts organizations through philanthropy, and that they strive for beautifully designed products on their shelves (Ward cites the work of Michael Graves as an example of their commitment to creativity in Target’s stores).

Other interesting articles in the NYTimes’ Giving section online cover SFMOMA’s challenge to find space for Don Fisher’s collection, raising awareness (and funds) using social media, and the look of cause marketing during the recession.